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T-173-89
Pater International Automotive Franchising In corporated (Plaintiff)
v.
Mister Mechanic Inc. and René LeTendre (Defendants)
INDEXED AS: PATER INTERNATIONAL AUTOMOTIVE FRANCHIS ING INC. V. MISTER MECHANIC INC. (T.D.)
Trial Division, Jerome A.C.J.—Toronto, March 13; Ottawa, November 7, 1989.
Trade marks — Practice — Action for expungement of trade mark and for finding director of infringing corporation personally liable — Motion to strike statement of claim — Even though criteria to establish personal liability of director fairly stringent, absence of precise allegations in statement of claim not justifying striking action against director — Conse quences of fact plaintiff's mark not registered matter of law better dealt with at trial — Inappropriate to decide here whether protection of certification provisions extend to general entrepreneur as opposed to independent association.
In the main action, the plaintiff sought the expungement of the defendants' trade mark "Mister Mechanic" and design on the ground that it created confusion with its "Master Mechan ic" and design certification mark, and a finding of liability against the defendant LeTendre personally. This was an application under Rule 419 to strike certain portions of the statement of claim and to strike the entire action as against the defendant, LeTendre, a director of the defendant corporation.
Held, the application should be dismissed.
The standard to be applied in motions of this kind was set out in Operation Dismantle: is it plain and obvious that the action cannot succeed? On this basis, the action against LeTendre should not be struck. Although a finding of personal liability against the director of a company requires evidence of a deliberate and wilful pursuit of a course of conduct constituting infringement, and although the statement of claim contains no such allegations, it is far from obvious that the language of the statement of claim fails to establish the basis for a finding of liability against LeTendre. Nor would the Court strike mere surplus statements in an attack under Rule 419(1)(b) where no prejudice was established.
The defendants also argued that since the plaintiffs mark was not registered, the plaintiff could not prevent its use by unlicensed persons as per subsection 23(3), nor was an action under paragraph 7(b) possible. It was inappropriate to decide
on this motion whether the protection of the certification provisions extended to the general entrepreneur as opposed to an independent association. Since the arguments raised herein regarding paragraph 7(b) and subsection 23(3) had not been examined in the case relied upon by the defendants, the plain tiffs right to have these questions determined should not be denied.
The issue of whether Master Mechanic could be validly licensed to use an unregistered certification mark pursuant to subsection 23(2), or whether such marks are subject to the provisions relating to permitted use of registered trade marks was primarily a question of law which should be decided at trial.
STATUTES AND REGULATIONS JUDICIALLY CONSIDERED
Federal Court Rules, C.R.C., c. 663, RR. 408, 419(1)(a),(b),(c),(d)•
Trade-marks Act, R.S.C., 1985, c. T-13, ss. 7(b), 16(3)(a), 18(1), 23(2),(3).
CASES JUDICIALLY CONSIDERED APPLIED:
Operation Dismantle Inc. et al. v. The Queen et al., [1985] I S.C.R. 441; Mentmore Manufacturing Co., Ltd. et al. v. National Merchandising Manufacturing Co. Inc. et al. (1978), 89 D.L.R. (3d) 195; 40 C.P.R. (2d) 164 (F.C.A.); C. Evans & Sons Ltd. v. Spritebrand Ltd., [1985] F.S.R. 267 (Eng. C.A.); Belanger Inc. v. Keglonada Investments Ltd. (1986), 1 F.T.R. 238; 8 C.P.R. (3d) 557; 8 C.I.P.R. 123 (F.C.T.D.).
CONSIDERED:
Life Underwriters Association of Canada v. Provincial Association of Quebec Life Underwriters, [ 1989] 1 F.C. 570; (1988), 20 F.T.R. 274; 22 C.P.R. (3d) 1; 33 C.C.L.I. 62 (T.D.); Asbjorn Horgard A/S v. Gibbs/Nor- tac Industries Ltd., [1987] 3 F.C. 544; (1987), 38 D.L.R. (4th) 544; 80 N.R. 9; 14 C.P.R. (3d) 314; 13 C.I.P.R. 263 (C.A.); Wool (The) Bureau of Canada, Ltd. v. Queenswear (Canada) Ltd. (1980), 47 C.P.R. (2d) II (F.C.T.D.).
AUTHORS CITED
Fox, Harold G. Canadian Law of Trade Marks and Unfair Competition. 3rd ed. Toronto: The Carswell Company Limited, 1972.
COUNSEL:
Daniel Hitchcock for plaintiff. Gunars Gaikis for defendants.
SOLICITORS:
Riches, McKenzie & Herbert, Toronto, for
plaintiff.
Smart & Biggar, Toronto, for defendants.
The following are the reasons for order ren dered in English by
JEROME A.C.J.: This application to strike cer tain portions of the statement of claim and to strike the entire action as against the defendant LeTendre came on for hearing in Toronto, Ontario on March 13, 1989. The plaintiff brings this action for expungement of the defendants' trade mark "Mister mechanic" and design pursuant to para graphs 7(b), 16(3)(a) and subsection 18(1) of the Trade-marks Act, R.S.C., 1985, c. T-13. During the course of argument, counsel withdrew the original attack on paragraph 24 of the statement of claim.
The relevant portions of the statement of claim are paragraphs 3, 5, 17, 18, 20-23 and 25-34:
3. The Defendant René LeTendre ("LeTendre") is an individual residing in Ontario. The Defendant LeTendre owns, operates and directs the Defendant Mister Mechanic.
5. The Defendant Mister Mechanic opposed the registration of the Plaintiffs MASTER MECHANIC & Design certification mark by filing a Statement of Opposition on January 22, 1988 relying on several grounds of opposition. One of those grounds is that the Defendant alleges the Plaintiffs certification mark is not registerable pursuant to section 12(1)(d) of the Trade Marks Act because it is confusing with the Defendant's MISTER MECHANIC & Design trade mark which was registered under registration number 334,518 on the Canadian Trade Marks Register on November 20, 1987. A printed copy of Registration 334,518 showing the Defendants' MISTER MECHANIC & Design trade mark is attached hereto as Appendix "A".
17. Since 1986, The Master Mechanic displays whenever possi ble the MASTER MECHANIC & Design mark in the colours orange and blue/purple.
18. The telephone number of The Master Mechanic has been since 1985 and continues to be 629-1222.
20. By reason of the facts pleaded herein, the Plaintiff had acquired prior to 1987 in Canada, and particularly in Ontario, and was and is rightfully entitled to the benefit of the reputa tion and goodwill in association with the MASTER MECHANIC & Design mark.
21. By reason of the facts pleaded herein, the Plaintiff has the exclusive right to the use of and to license others to use, throughout Canada, the MASTER MECHANIC & Design mark.
22. Some time in about January 1987, knowing that The Master Mechanic was performing and advertising services of repairing, maintaining and servicing motorized and non-motor ized vehicles in association with the mark MASTER MECHANIC & Design, the Defendant Mister Mechanic began at 3443 Wolfedale Road, Mississauga, Ontario performing and adver tising to the general public services of automobile repair and maintenance in association with the trade mark MISTER MECHANIC and has continued to do so.
23. Some time in late 1988, knowing that The Master Mechan ic was performing and advertising the services of repairing, maintaining and servicing motorized and non-motorized vehi cles in association with the mark MASTER MECHANIC & Design, the Defendant Mister Mechanic began at 3443 Wol- fedale Road, Mississauga, Ontario performing and advertising to the general public services of automobile repair and mainte nance in association with the trade mark MISTER MECHANIC & Design and has continued to do so.
25. The Defendant LeTendre, knowing that The Master Mechanic was performing and advertising the services of repairing, maintaining and servicing motorized and non-motor ized vehicles in association with the mark MASTER MECHANIC & Design, authorized and directed the Defendant Mister Mechanic to perform and advertise to the general public its services in association with the trade marks MISTER MECHANIC and MISTER MECHANIC & Design.
26. Some time in about 1987, knowing that the telephone number of The Master Mechanic was 629-1222, the Defendant Mister Mechanic specifically requested and received the tele phone number 897-1222 and has continued to use that tele phone number.
27. Some time in 1987, knowing the Master Mechanic dis played the mark MASTER MECHANIC & Design in the colours orange and blue/purple, the Defendant Mister Mechanic began using the colors orange and blue/purple in association with its trade mark MISTER MECHANIC & Design and in association with its business and has continued to do so.
28. Knowing that the telephone number of The Master Mechanic was 629-1222, and knowing that The Master Mechanic used the colours orange and blue/purple in associa tion with its business and in association with the mark MASTER MECHANIC & Design, the Defendant LeTendre authorized, ordered and directed the Defendant Mister Mechanic to request and use the telephone number 897-1222, and to adopt and use the colours orange and blue/purple in association with its business and the trade mark M ISTER MECHANIC & Design.
29. By reason of the facts pleaded herein, the Defendant Mister Mechanic has directed public attention to its services and business in such a way to cause or be likely to cause confusion in Canada, at the time it commenced to so direct attention to them and continuously since then, between its services and business and the services and business of the Plaintiff and its licensee The Master Mechanic, and the Defendant Mister Mechanic knew at the time of such directing that such directing would cause or be likely to cause confusion.
30. By reason of the facts pleaded herein, the Defendant LeTendre has authorized, ordered and directed the Defendant Mister Mechanic to direct public attention as identified above.
31. By reason of the facts pleaded herein, the Defendant Mister Mechanic has wrongfully directed public attention to its services and business contrary to section 7(b) of the Trade Marks act.
32. By reason of the facts pleaded herein, the Defendant LeTendre has wrongfully ordered, authorized and directed the Defendant Mister Mechanic to wrongfully direct public atten tion to its services and business contrary to section 7(b) of the Trade Marks Act.
33. By reason of the Defendants' wrongful acts as pleaded herein, the Plaintiff has suffered and will continue to suffer loss and damage, including damage to its reputation and goodwill; and each of the Defendants has made and will continue to make a profit.
34. Each of the Defendants threatens to continue its wrongful acts as pleaded herein unless restrained by this Honourable Court.
The Federal Court Rules, [C.R.C., c. 663] relied on by the defendants are Rules 408 and 419(1)(a),(b),(c) and (d):
Rule 408. (1) Every pleading must contain a precise statement of the material facts on which the party pleading relies.
(2) Without limiting the generality of paragraph (1), the effect of any document or the purport of any conversation referred to in the pleading must, to the extent that it is material, be briefly stated, and the precise words of the docu ment or conversation should not be stated, except in so far as those words are themselves material.
(3) A party need not plead any fact if it is presumed by law to be true or as to which the burden of proof lies on the other party (e.g. consideration for a bill of exchange), unless the other party has specifically denied it in his pleading.
(4) A statement that a thing has been done or that an event has occurred, being a thing or event the doing or occurrence of which, as the case may be, constitutes a condition precedent necessary for the case of a party, is to be implied in his pleading.
(5) Whenever it is material to allege notice to any person of any fact, matter or thing, it shall be sufficient to allege such notice as a fact unless the form or precise terms of such notice be material.
Rule 419. (I) The Court may at any stage of an action order any pleading or anything in any pleading to be struck out, with or without leave to amend, on the ground that
(a) it discloses no reasonable cause of action or defence, as the case may be,
(b) it is immaterial or redundant,
(c) it is scandalous, frivolous or vexatious,
(d) it may prejudice, embarrass or delay the fair trial of the action,
In the decision of the Supreme Court of Canada in Operation Dismantle Inc. et al. v. The Queen et al., [1985] 1 S.C.R. 441, the standard in motions of this sort was clearly stated at pages 486 and 487 by Madam Justice Wilson:
The law then would appear to be clear. The facts pleaded are to be taken as proved. When so taken, the question is do they disclose a reasonable cause of action, i.e. a cause of action "with some chance of success" (Drummond-Jackson v. British Medical Association, [1970] 1 All E.R. 1094) or, as Le Dain J. put it in Dowson v. Government of Canada (1981), 37 N.R. 127 (F.C.A.), at p. 138, is it "plain and obvious that the action cannot succeed?"
It is convenient to deal first with the action against the defendant LeTendre. The attack is based on the standard to be applied in any finding of personal liability for infringement on a director or officer of a corporation. As counsel for the defendants so ably argued, Mentmore Manufac turing Co., Ltd. et al. v. National Merchandising Manufacturing Co. Inc. et al. (1978), 89 D.L.R. (3d) 195; 40 C.P.R. (2d) 164 (F.C.A.) expresses the principle that personal liability requires evi dence of more than simply running the infringing company. There must be a question of a deliber ate, wilful pursuit of a course of conduct constitut ing infringement. Since the statement of claim contains no such allegations it should be struck. However, the Court of Appeal went on to say in Mentmore, supra, at page 205 D.L.R.:
The precise formulation of the appropriate test is obviously a difficult one. Room must be left for a broad appreciation of the circumstances of each case to determine whether as a matter of policy they call for personal liability.
This flexibility was approved by the English Court of Appeal in C. Evans & Sons Ltd. v. Spritebrand Ltd., [1985] F.S.R. 267, at page 280, where Lord Justice Slade commented:
The Federal Court of Appeal of Canada in Mentmore eschewed any attempt to give a precise definition of the nature and extent of participation in the tortious act which will render a director who has directed or authorised it personally liable as a joint tortfeasor. As it rightly observed, this is an "elusive question," a "question of fact to be decided on the circum stances of each case."
It is far from plain and obvious that the lan guage of the statement of claim fails to establish the basis for a finding of liability against Mr. LeTendre personally. I am not satisfied that the action against him in his personal capacity should be struck.
Turning to the attack on the statement of claim, the defendants advance four arguments, two of which can be dealt with quickly. They are essen tially that the chronology of the opposition pro ceedings is irrelevant as is the extensive reference throughout the pleading to use of telephone num bers or colours. While the statement of claim does make extensive reference to deliberate acts to use telephone numbers and colours as close as possible to those of the plaintiff, it quite properly does not allege any property in the plaintiff in them. Bear ing in mind that the relief sought here is equitable or discretionary in nature, a good deal of latitude must be permitted with respect to facts that may establish bad faith on the part of a defendant.
In Belanger Inc. v. Keglonada Investments Ltd. (1986), 1 F.T.R. 238; 8 C.P.R. (3d) 557; 8 C.I.P.R. 123 (F.C.T.D.) the Federal Court refused to strike mere surplus statements in an attack pursuant to Rule 419(1)(b) where no prejudice was established and I think that is the appropriate disposition here.
The submission with respect to paragraphs 20-23, 29, 31-34 and 40(b)-(g) is that since the plaintiff's mark is not registered, the plaintiff cannot prevent its use by unlicensed persons as per subsection 23(3), nor is an action under paragraph 7(b) possible. These sections read as follows:
7. No person shall
(b) direct public attention to his wares, services or business in such a way as to cause or be likely to cause confusion in Canada, at the time he commenced so to direct attention to them, between his wares, services or business and the wares, services or business of another;
23....
(3) The owner of a registered certification mark may pre vent its use by unlicensed persons or in association with any wares or services in respect of which the mark is registered but to which the licence does not extend.
As authority for these arguments the defendants rely on a decision of my colleague Mr. Justice Dubé: Life Underwriters Association of Canada v. Provincial Association of Quebec Life Underwrit ers, [1989] 1 F.C. 570; (1988), 20 F.T.R. 274; 22 C.P.R. (3d) 1; 33 C.C.L.I. 62 (T.D.). The reason ing in that case is that as a certification mark is not a creature of the common law, it cannot benefit from any protection inherent in the common law that is available for other trade marks but is limited to the protection offered in the Act which in the instance of subsection 23(3) requires registration. As regards paragraph 7(b) litigation, Mr. Justice Dubé held on page 585 F.C.:
Following the judgment of the Supreme Court of Canada in MacDonald et al. v. Vapor Canada Ltd., ([1977] 2 S.C.R. 134) it is now established that this Court does not have jurisdiction to make a finding of passing off under this paragraph without the support of appropriate legislation. The federal legislation in the matter, namely the Trade Marks Act, provides no right of action for an unregistered certification mark. Such a mark therefore cannot benefit from the protection provided by para graph 7(b) of the Act.
The defendants further point out that if it is found that the plaintiff has no cause of action under paragraph 7(b) and subsection 23(3), the plaintiff will be required to commence proceedings again by way of notice of motion since expunge - ment relief alone is not available on a statement of claim.
The plaintiff argues that Life Underwriters was wrongly decided and notes that an appeal from that decision has been instituted (F.C.A. No. A-744-88). Counsel refers to Asbjorn Horgard AIS v. Gibbs/Nortac Industries Ltd., [1987] 3 F.C. 544; (1987), 38 D.L.R. (4th) 544; 80 N.R. 9; 14 C.P.R. (3d) 314; 13 C.I.P.R. 263 (C.A.) for the principle that both registered and unregistered trade marks are protected under paragraph 7(b). He contends that since section 2 of the Trade marks Act defines "trade mark" to include certifi cation mark, pursuant to the reasoning in Asbjorn,
unregistered certification marks are protected by paragraph 7(b). He defends this interpretation by arguing that paragraph 7(b) provides a basic pro tection for all owners of registered or unregistered trade marks, including certification marks, while subsection 23(3) offers a broader scope of protec tion open only to owners of registered certification marks. In the plaintiff's view, this section will apply not only to wares and services bearing the mark which are in actual use by the licensees, but also to wares and services not presently in use by licensees, but which are within the scope of the registration and in use by third parties. The plain tiff finds support for this interpreted in the final words of subsection 23(3): "wares or services in respect of which the mark is registered but to which the license does not extend".
In Wool (The) Bureau of Canada, Ltd. v. Queenswear (Canada) Ltd. (1980), 47 C.P.R. (2d) 11 (F.C.T.D.), Mr. Justice Cattanach outlines at page 15 the manner in which certification marks have been traditionally used:
It is defined in s. 2 of the Act. Basically it is the mark of persons or associations who examine and certify goods and services as being of a defined standard with respect to quality, produced under defined working conditions by a defined class of persons or in a defined area. It is tantamount to the conferment of a seal of approval and would naturally enhance the sale of a product so identified in accordance with the good repute acquired by the certification mark.
The purpose of the certification mark is to distinguish the wares so marked from those which are not of the defined standard with respect to the matters specified in the definition in s. 2.
By virtue of s. 23 a certification mark can be adopted and registered only by a person or association not engaged in dealing in the wares with which the mark is associated. There fore a registered owner of a certification cannot be the user thereof in the ordinarily accepted sense. The registered owner may license others to use the trade mark when satisfied that the licensee deals in wares which meet the defined standards.
The plaintiff's success in this litigation depends upon an interpretation broader than the one expressed above. But surely, it would be inappro priate for me to attempt to decide on this motion whether the protection of the certification provi sions extend to the general entrepreneur as opposed to an independent association. In any case, bearing in mind that the Life Underwriter decision is under appeal and that the arguments presented by plaintiff's counsel here regarding paragraph 7(b) and subsection 23(3) were not put before Mr. Justice Dubé, I am loathe to deny the plaintiff's right to have these questions deter mined.
Finally, with respect to paragraphs 17, 18, 26 and 27 of the statement of claim, the defendants contend that subsection 23(2) of the Trade-marks Act cannot provide the plaintiff authority to valid ly license others to use the mark in the absence of registration. But similarly, the issue of whether Master Mechanic could be validly licensed to use an unregistered certification mark pursuant to subsection 23(2), or whether such marks are sub ject to the provisions relating to permitted use of registered trade marks is primarily a question of law which should be decided upon proper factual basis in the more comprehensive setting of a trial. The following comment at pages 277-278 in Canadian Law of Trade Marks and Unfair Com petition by Harold G. Fox indicates that certifica tion mark licensing is handled differently than that of trade mark licensing:
Sections 19 and 20 of the Trade Marks Act emphasize the fact that a trade mark is intended to denote that the goods or services come from one source and from one source only, and provisions are contained in the Act to deal with exceptional cases, such as those arising under permitted use and the like, or in certification cases, where a mark is in fact used by a number of different dealers.
In addition, Cattanach J. in Wool (The) Bureau of Canada, Ltd. v. Queenswear (Canada) Ltd., supra, interprets subsection 23(2) as not being limited in scope to the situation described by the defendant. On page 15, he states that "by virtue of ss. 23(2) use of a certification mark by a licensee
shall be deemed to be use by the owner" and places no restrictions on the scope or purpose of the use.
For these reasons, the application to strike the whole or any portions of the statement of claim must fail. Costs in the cause.
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